Website design, Logo & branding for a healthcare consultancy
The Creative Health Alliance project
The Creative Health Alliance (TCHA) is a consultancy that works with the NHS and public sector organisations to improve systems and processes through creative solutions.
They approached us to develop a brand identity and website landing page that would better reflect their innovative approach and resonate with their ideal clients.
Project objective
The goal was to create a cohesive brand and digital presence that captured the essence of creativity, collaboration, and transformation—while positioning TCHA as a trusted consultancy partner.
Our approach
We led the branding, logo design, and website direction, working closely with the TCHA team to ensure everything aligned with their mission, values, and audience.
Brand mapping
We identified key qualities of the organisation, balancing analytical and creative attributes to inform the design direction and ensure the brand reflected both structure and innovation.
Brand mood board
Using insights from discovery, we created a visual identity through:
Colour psychology
Typography
Metaphorical imagery
This formed the foundation for a brand that feels both professional and creative.
Logo design & brand system
We developed a modern and meaningful logo using core geometric shapes:
Circles – unity, people, and continuity
Triangles – growth, progress, and balance
Rectangles – structure, clarity, and strategy
These shapes also reflect the initials of The Creative Health Alliance (C, H, A), reinforcing the concept.
A carefully selected colour palette conveys trust, confidence, warmth, and creativity.
These elements were extended into a full brand system used across presentations, brochures, and digital platforms.
Website design
The new brand was rolled out into a professional website landing page, designed to support engagement with healthcare and public sector organisations.
The website provides:
Clear communication of services
Structured programme information
A user-friendly experience for potential collaborators
Results
A distinctive and strategic consultancy brand identity
A professional website aligned with the organisation’s mission
Increased visibility within healthcare and public sectors
Stronger credibility and trust with potential partners
A cohesive brand across all touchpoints
Explore this health consultancy website design for The Creative Health Alliance
Conclusion
Through a strategic and collaborative process, The Creative Health Alliance now has a brand and website that clearly communicates its purpose, builds trust, and supports future growth.
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